Build your team and align Tech & Business
"There was a before and an after to Stellar. In just a few days a month, they overhauled our processes in depth and brought the whole company up to speed, with a remarkable business impact."
- Defining the strategy for the pivot to SaaS.
- Optimizing adoption rates.
- Implementation of Discovery processes.
- Team reorganization and 10% reduction in development costs.
Stellar and Tennders, working hand in hand to accelerate growth.
In this reorganization, David, Stellar's product strategy expert, worked closely with Matthieu, Stellar's CPO, to fine-tune the strategy and build the right Product & Tech team to achieve its objectives.
Mission
Tennders has set itself the mission of reducing the carbon emissions of road transport by maximizing transport flows. With 25% of trucks running empty, Tennders digitizes loads to optimize routes for 3,000 customers! When it met Stellar, the 50-strong company was looking to transform its service business into a SaaS platform.
Your growth doesn't rely solely on Marketing and Sales.
A product that doesn't deliver on its promises is doomed to failure, even with the best marketing and sales people.
x3
The speed between each development was multiplied by 3. A Product Board was created with Business & Tech representatives to reinforce product leadership.
Strengthening adoption
Thanks to a complete overhaul of product strategy: a better-defined customer target, clarified positioning and simplified prioritization.
-150k€
This is the amount saved on development costs, with a product reduced to the most impactful functionalities and an improved decision-making process.
Guaranteeing repeat business
Future developments inspired by weekly interactions with customers and usage data collected to stay as close as possible to their needs.
From Problem to Solution: How Tennders overcame its challenges
Tennders faced a number of challenges that hampered its growth and development. Here's how Stellar helped overcome these obstacles to align business objectives and accelerate success.
Tangible results:
Towards sustainable growth
Stellar's support has led to significant improvements for Tennders, both in terms of internal productivity and the profitability of tech investments.
- Adoption of a clear product strategy: Precise definition of the ideal customer and the product pillars of the new SaaS software launched by Tennders.
- Improved team efficiency: Training and implementation of tools & processes adapted to the size of the organization, as well as to the seniority of team members.
- Creator engagement: Increased use of tools by creators and improved satisfaction thanks to a better response to their specific needs.
Stellar's support led to a 3-fold increase in the speed of development. A Product Board was created with Business & Tech representatives to reinforce product leadership.
This is the amount saved on development costs, with a product reduced to the most impactful functionalities and an improved decision-making process.
Testimonial
"There was a before and an after to Stellar. They compensated for the absence of a Head of Product and the lack of seniority in our team in just a few days a month. They revolutionized our strategy and overhauled our processes from top to bottom. In 6 months, my employees are more engaged than ever, my customers are converting on our new model and our users are seeing new features released every month."