Accelerate product development and exceed €1M ARR
"Stellar boosted our productivity in just a few weeks thanks to a clear action plan and effective coaching from the CPO."
- Accelerated product development.
- Product & Technical debt reduction.
- Expanding the product's functional scope.
- Drastic reduction in production bugs.
Stellar and Zeliq, working hand in hand to accelerate the growth of their ARR.
Over this 3-month engagement, David, expert in product strategy at Stellar, collaborated closely with Walid, CPO at Stellar, to accelerate Zeliq's development speed and drastically elevate their product quality.
Mission
ZELIQ revolutionizes sales management with a platform designed by B2B experts. Their solution optimizes access to 450+ million qualified leads, data enrichment, and engagement via multi-channel campaigns. Thanks to AI, ZELIQ improves conversion rates and centralizes sales efforts, saving time for sales teams.
Your growth doesn't rely solely on Marketing and Sales.
In collaboration with Stellar, Zeliq aims to maximize the potential of its Product team and prepare it for the next stages of growth.
1M€ ARR
Rapidly exceed €1M to reach the targets set in the first round of fund-raising.
Making up for lost time
Catch up with the competition's value proposition as quickly as possible by expanding the functional scope of the Zeliq product.
-90%
Increase product stability by reducing the number of bugs by 90% once in production.
Preparing the A series
Obtain solid figures to prepare a significant fund-raising campaign and strengthen the tech and product team.
From Problem to Solution: How Zeliq overcame its challenges
Zeliq faced a number of challenges that hampered its growth and development. Here's how Stellar helped overcome these obstacles to catch up and prepare Zeliq for further growth.
Tangible Results:
Towards Sustainable Growth
Stellar's support has led to significant improvements for Zeliq, both in terms of execution speed and product stability.
- Development acceleration: Introduction of new processes focused on Continuous Delivery, which significantly improved sprint velocity.
- Team training: Coaching and training sessions for the Product team, in particular for a PM in difficulty, which led to increased motivation and better performance.
- Team alignment: Planning several recruitments and aligning all stakeholders on more effective decision-making and communication processes.
Stellar's support has led to significant improvements in the speed of product development, thanks to new Delivery processes.
The number of bugs in the delivered product has fallen drastically, increasing user satisfaction, boosting team confidence and reducing churn.
Testimonial
"What I appreciated most was the responsiveness and attentiveness of the Stellar team. Thanks to them, we were able to effectively prioritize our Product decisions and quickly adopt the best practices adapted to our maturity."